Terms of service

Last updated 23 September 2026. These terms govern use of yapfactory.com and the Yap Factory service operated by Yap Factory Ltd ("we", "us").

1. The service

Yap Factory is a marketplace connecting app brands ("Brands") with short-form video creators ("Creators"). We provide matching, contract snapshots, secure payment holding via Stripe Connect, post verification and metrics. We are not a party to the creative work itself.

2. Accounts

You must be 18 or over and provide accurate information. Creators must link at least one social account they control. One person, one account; duplicate accounts detected via platform identity may be suspended.

3. Deals and money

A deal is formed when a Creator accepts a Brand's offer. The accepted offer snapshot is the contract and cannot change without a new version both parties accept. Brand funds are charged on acceptance, held by Yap Factory, and released on the milestones stated in the offer. Fees: a service fee of 7.99% of deal value charged to the Brand on top, as published on the Pricing page. There is no subscription or joining fee. Creators pay no fees.

4. Revisions, reshoots, cancellation

Two revision rounds are included per deal, one consolidated note per round from the named approver, returned within three business days. Changes requiring new footage are a reshoot billed at 50% of the creation fee as a new funded line item. Cancellation after app access is delivered incurs a kill fee of 50% of the creation fee; cancellation after a draft is submitted pays the draft milestone regardless.

5. Licences

Usage rights are the licence line items on the accepted offer, with the stated channels, territory and end date. No other rights are granted. Creators retain copyright.

6. Disclosure and conduct

Creators must disclose paid partnerships as required by the ASA/CAP Code (UK) and the FTC (US). Neither party may take a deal off-platform that originated here; doing so is a breach and may result in suspension.

6a. Linked social accounts

When you link TikTok or another platform, you authorise us to read the profile, statistics and public videos described in our Privacy policy, only to run the service. Your use of those platforms stays subject to their own terms, including the TikTok Terms of Service. You can revoke access at any time; a deal that depends on post verification may then need the post URL submitted by hand. We are not affiliated with or endorsed by TikTok.

7. Disputes

Either party may open a dispute once a draft is submitted. We resolve within five business days against the offer snapshot and delivery evidence. Our decision on the release of held funds is final within the service; it does not affect your statutory rights.

8. Liability

To the extent permitted by law, our liability to you in connection with the service is limited to the fees you paid us in the twelve months before the claim. Nothing limits liability for fraud or death or personal injury caused by negligence.

9. Changes and law

We may update these terms with 14 days' notice by email. These terms are governed by the laws of England and Wales. Questions: support@yapfactory.com.