About

Built by an indie founder who got burned buying UGC.

Yap Factory started with a familiar problem: an app that needed short videos, a marketplace full of applicants, a subscription that cost more than the creators, and no way to know which video actually drove installs.

What we believe

  • Money moves before work starts. A deal opens when the brand has paid, never on a promise.
  • Creators are not the product. No application caps, no Pro tier, no withdrawal fees. Creator trust is the moat.
  • A shortlist beats a pile. Both sides accept before a deal exists.
  • Outcomes are per video. Views come from the platform, not a screenshot.
  • Software catches stalls. Timeouts and nudges are workflow logic, not support tickets.

Where we are

Yap Factory Ltd is registered in England. We launch in the UK first, then the US. Payments and payouts run on Stripe Connect; nothing sits in a Yap Factory bank account.

Talk to us

hello@yapfactory.com. A person replies within 24 hours, seven days a week.