How it works
Brief once. Approve a video. Watch it grow your app.
One fixed offer both sides agree to. We hold the money and release it as work is approved.
The deal
From brief to paid creator in six steps.
Your money is safe at every one.
- 1
Brief
Videos, hooks, rate band, licence step with an end date, deadline. Then a one-page creative half you edit.
Nothing charged - 2
Shortlist
Five to eight creators ranked by fit, with plain-English reasons. No application pile.
Nothing charged - 3
Fund
You invite; the creator accepts the frozen offer. The brand is charged that moment and we hold it. Nobody works on a promise.
Payment secured - 4
Draft
The clock starts when app access lands. One consolidated note per round, two rounds included.
30% released - 5
Post
Creator pastes the live URL. We verify the account, the video and the #ad in the caption.
70% released - 6
Paid
Nothing is held without a reason the creator can read. Views are polled for 30 days.
Creator keeps 100%
For brands
Three steps to a video you approved.
- 1
Paste your app's store link
We draft the brief. You set the budget and the deadline.
- 2
Invite from a ranked shortlist
Five to eight vetted creators, each with a reason they fit.
- 3
Approve the video, watch the views
Your payment releases when you're happy. Views verified for 30 days.
For creators
Three steps to getting paid.
- 1
Link TikTok or Instagram
Six minutes. Brands find you from your real videos.
- 2
Accept a fixed offer
Price, licence and deadline written down. The brand's payment is secured.
- 3
Film, post, get paid
30% on draft approval, 70% on verified post. Instant payout.
Guardrails
Four rules that protect both sides.
Built into the software, so nobody has to chase.
72-hour review window
If the brand goes quiet, the draft auto-approves and the creator is paid.
3 revision rounds included
One approver, one note per round. New footage is a paid reshoot.
50% kill fee
Cancel after app access is delivered and the creator is paid half their creation fee.
5-day dispute resolution
A human reads both sides against the fixed offer. The money stays put until then.
Every rule, deadline and fee is written down in the terms and the creator agreement.